WHAT'S NEW STYLE FUN YUM PRESS

September 18, 2014

Stockist Spotlight: Southern Swim.







Get to know our awesome stockist out of Arkansas! Southern Swim!

1. Southern Swim

2. Fayetteville, AR 

3. Southern Swim began in June of 2013. It is a brand built on the culture and lifestyle of activities around water in the South. While most swimwear brands are focused on the West Coast and Caribbean, we want to highlight the rich culture of going to the lake, floating the river, or simply hanging out by the pool. While this culture of spending time on or around the water is so intrinsic to living in the south, it is often overlooked. Each trip to that favorite body of water is an experience; memories are created and stories told.

4. The SS customer is primarily women between the ages of 16-35 who have a love for the South, the outdoors, and a healthy lifestyle. We try and stay true to our Southern roots by staying fairly conservative in how we present our brand to our audience and the items we carry. Being primarily swimwear we tend to offer more fuller coverage bottoms and items that appeal to multiple ages. We try and think about our customers and what they enjoy doing in each purchase we make. 

5. The experience I've had thus far with Southern Swim has been extremely rewarding, but what I love most is hearing from people how much they connect with the brand and love the whole concept and idea around what we are creating. It is so rewarding to know that you have created something that people love!

6. We plan to style our Mint as coverups after a long day on the lake, as activewear pieces we wear to the gym, and as every day wear that we can rep at a football game, wear to class, or wear date night. We really feel that the sky is the limit when it comes to how we style MINT and that's one of the reasons we love it so much! 

Pics: Brooke Cagle

Shop Mint on Southern Swim here. 

xxJess

September 12, 2014

Fall in love.






Fall is all about snuggling up and we've got you totally covered. So excited to announce our brand new Fall 14 Collection is finally available on our official website. Comfy staples, old favorites with new twists, graphic tees, outerwear and more! Our biggest, most versatile collection yet. 

Did I mention the thermal leggings?

Peep the entire collection here.

xxj


September 6, 2014

Endless Summer Crop.







Not ready for Summer to end?! Neither are we!! Soak in the remaining rays in our new exclusive* crop tee! In limited edition over at www.mintclothingcompany.com

xx 

Jess

September 2, 2014

Stockist Spotlight: Pacifica Activewear.




Get to know one of our new stockists: Pacifica Boutique in Alberta, Canada! 

Name: Pacifica-Boutique

Location: Canmore, Alberta Canada

What's the Story Behind Pacifica?
 Pacifica-Boutique was born last November, we wanted to combine two things we loved. Fashion and Adventure. We carry brands that allow us to have daily adventures while remaining cute and comfortable! 

Who is the Pacifica Customer?
The Pacifica customer is someone who is active and health-conscious, someone who is simple and classic. We carry good quality pieces that our customers will cherish in their wardrobe for years to come.

Best Part about owning Pacifica?
The best part about owning Pacifica is combining all the things we love; photography, fashion, exploration and living these things each day. We love being able to recommend pieces to friends and family! 

How are you planning on styling your new Mint pieces?!
We plan on living in our Mint Waffle tops this fall. Since it gets quite chilly where we live we will be able to layer then under flannels and cozy up next to the fire. Another favourite of ours is the Get-Em Jersey that we will be wearing with boyfriend-jeans down to the Farmers Market or pairing them with black skinny jeans for a night out!

 Thanks to Pacifica Boutique! Be sure to check them out here.

xx

August 24, 2014

Santa Cruzin'


In & Out: Essential to any road trip.


Beautiful NorCal Sunset - almost there!


Ahh Iveta Spicy Egg Biscut! Obsessed.


On Friday my buddy Chelsea (AKA @chels_fox AKA @stonefoxswim) and I headed North to Santa Cruz for a SFS x Mint TRUNK SHOW at Iveta (Which BTW is the one of the best breakfast/lunch place in SC) After a long drive from LA and plenty of stops haha... we finally made it! We spent the night and woke up early Saturday to head to the show. Wow! You guys came on in full swing! The line was already way out the door when we got there!  

The day went by so fast, and although hectic at times- we had a BLAST! It was so nice to meet all of you and we were stoked to offer some amazing deals! Thank you to everyone that made it! If you didn't make it- we still have great deals going on over at www.mintclothingcompany.com!! We are almost out of stock of nearly everything so get on over there and nab it before its gone for good!

Now, time to go home! 

xxJess

August 18, 2014

Viva La Mint Fox Giveaway.


Exciting news! In honor of a killer (get it :)) Shark Week, we are teaming up with our friends at Stone Fox Swim to hook you up with their awesome ZOEY + TUCKER bikini in "Salt" and our popular SHARK TANK! Rules are simple: Follow us @mintclothingcompany and @stonefoxswim on Instagram. Repost this pic with the hashtag #vivalamintfox and your in! Extra points for creativity! 

Good luck!

XxJess